Speaking at Storebrand — Main Stage & Town Halls

Presenting UX work and its business value to the full company — from the main stage to focused town halls.

Public SpeakingStorytellingStakeholder CommunicationBusiness Value Framing

Challenge

Communicate the value of UX to a broad, non-design audience — from leadership to operations — in a way that lands.

Approach

Presented on the main stage to the entire company. Led multiple town halls on different topics, including one focused on a recently launched solution and its commercial impact for Storebrand — framing UX outcomes in the language of the business.

Outcome

Helped build broader organisational understanding of UX's role and business value, and strengthened cross-functional relationships across the company.